katelyn amar

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	<title>katelyn amar</title>
	<link>https://katelynamar.com</link>
	<description>katelyn amar</description>
	<pubDate>Mon, 12 Aug 2024 20:26:48 +0000</pubDate>
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		<title>USPS</title>
				
		<link>https://katelynamar.com/USPS</link>

		<pubDate>Fri, 12 Jul 2024 17:16:33 +0000</pubDate>

		<dc:creator>katelyn amar</dc:creator>

		<guid isPermaLink="true">https://katelynamar.com/USPS</guid>

		<description>United States Postal ServiceBranding, Organic Social Content
	During my time as a Design intern for Weber Shandwick, I collaborated with both the strategy and creative team to create fun and engaging social content for the United States Postal Service. The USPS participated in social trends with an emphasis in a love for all things postal. This included illustrations to celebrate the release of a new stamp, postal holidays like Thank a Mail Carrier Day, memes, and Instagram Reels. Take a look at some of the posts that I’ve had a hand in designing and concepting.&#38;nbsp;

See more work here.


Creative Leads: Maddie Stevens, Emma LeMay

Copy: Anna Kennedy, Robert Schneider, June Hernandez, Julius Johnson
Oversight: Dane Rahlf, Alejandro Rosado, Tony Avila


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Lunar New Year Stamp FDOI: Instagram

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Women’s History Month Stamp Collage: Instagram


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Instagram Engagement


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Instagram Reels


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	<item>
		<title>USAA: Face the Fight</title>
				
		<link>https://katelynamar.com/USAA-Face-the-Fight</link>

		<pubDate>Mon, 12 Aug 2024 20:26:48 +0000</pubDate>

		<dc:creator>katelyn amar</dc:creator>

		<guid isPermaLink="true">https://katelynamar.com/USAA-Face-the-Fight</guid>

		<description>
	USAA: Face the Fight Annual Report
	Face the Fight which is a coalition of corporations, foundations, nonprofit organizations that are focused on brining attention and awareness to veteran suicide prevention. Face the Fight is committed to breaking the stigmas that surround the topic of suicide to create open conversations and gain support. 

Launched by USAA in 2023, Face the Fight now has 175 coalition members and $85M committed to reduce veteran suicide. With the help and oversight from the creative team at Weber Shandwick, I was able to contribute a creative design concept, as well as assist on the final design for their annual report that further details what the coalition was able to accomplish in 2023. 
Take a look at the final report here.

Creative Leads: Leslie Badani, Josh McGuire
Design Team/Oversight: John Chavez, Yaniv Haddad


Early Design Concept


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		<title>In-Between</title>
				
		<link>https://katelynamar.com/In-Between</link>

		<pubDate>Mon, 18 Jul 2022 19:28:51 +0000</pubDate>

		<dc:creator>katelyn amar</dc:creator>

		<guid isPermaLink="true">https://katelynamar.com/In-Between</guid>

		<description>
	Inbetween Zine
	Inbetween is a zine that explores the “inbetween” state that many first-generation children exist in. During my thesis year I explored the influence American and Latin-American culture had on me whether it was through music, pop-culture, food, and place. Many of my experiments and short design sprints explored change whether that was through place, and identity such as changes in traditions and culture. The result was a zine that was a compilation of my findings tied together through the story of my family and how they brought together the two separate cultures together.Deliverables: Risograph Zine, Motion Design, Publication Design


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Explorations


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		<title>Freestyle</title>
				
		<link>https://katelynamar.com/Freestyle</link>

		<pubDate>Mon, 18 Jul 2022 19:28:52 +0000</pubDate>

		<dc:creator>katelyn amar</dc:creator>

		<guid isPermaLink="true">https://katelynamar.com/Freestyle</guid>

		<description>
	Freestyle
 

	Freestyle NYC is a Latin-Fusion restaurant concept influenced by my mother’s experience of growing up in New York City during the 80’s and 90’s. Under the art direction and guidance of Monica Velarde from the New York Times I created a brand system for the restaurant concept. Freestyle is a form of electronic dance pop music that formed in the 80’S in New York. Highly coveted by the Latino, Black, and Italian communities in multiple cities in the U.S., Freestyle aims to bring Tthe energy, flavor, and community of cultures in one place and let the music play.&#38;nbsp;


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	<item>
		<title>Summer Solstice Stickers</title>
				
		<link>https://katelynamar.com/Summer-Solstice-Stickers</link>

		<pubDate>Mon, 18 Jul 2022 19:28:52 +0000</pubDate>

		<dc:creator>katelyn amar</dc:creator>

		<guid isPermaLink="true">https://katelynamar.com/Summer-Solstice-Stickers</guid>

		<description>
	Summer Solstice Stickers
	The Summer Solstice occurs every year on June 20th, marking the beginning of the summer season. Guided by Rachel Park Goto from Google, I created a set of eight playful stickers that can be used across social media to celebrate the longer and warmer days.
Deliverables: Motion Design, Illustration


&#60;img width="8000" height="4500" width_o="8000" height_o="4500" data-src="https://freight.cargo.site/t/original/i/8a52e3161bb7737d4ff08abb43b85301736e638e7f72fb821ca161459d045e05/Summer_Sticker_Mockups-01.jpg" data-mid="231536893" border="0"  src="https://freight.cargo.site/w/1000/i/8a52e3161bb7737d4ff08abb43b85301736e638e7f72fb821ca161459d045e05/Summer_Sticker_Mockups-01.jpg" /&#62;&#60;img width="8001" height="4500" width_o="8001" height_o="4500" data-src="https://freight.cargo.site/t/original/i/1cc3d0584c46b02ae601457a2087ef9523887e5bf77040f4c068bf963b2434db/Summer_Sticker_Mockups-03.jpg" data-mid="231537086" border="0"  src="https://freight.cargo.site/w/1000/i/1cc3d0584c46b02ae601457a2087ef9523887e5bf77040f4c068bf963b2434db/Summer_Sticker_Mockups-03.jpg" /&#62;


	&#60;img width="3000" height="3000" width_o="3000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/41bc856c43246d451077ce9013f574134eaa4b8229b98f094e730bd7c68d1d8b/Palm_Tree_GIF.gif" data-mid="231726367" border="0"  src="https://freight.cargo.site/w/1000/i/41bc856c43246d451077ce9013f574134eaa4b8229b98f094e730bd7c68d1d8b/Palm_Tree_GIF.gif" /&#62;
	&#60;img width="3000" height="3000" width_o="3000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/9a178c741242b760dc59e5ae657f69e83244bebce6ca231a41d55ed0914fef3e/Sunnies_Dog.gif" data-mid="231535096" border="0"  src="https://freight.cargo.site/w/1000/i/9a178c741242b760dc59e5ae657f69e83244bebce6ca231a41d55ed0914fef3e/Sunnies_Dog.gif" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Barranquilla 2032</title>
				
		<link>https://katelynamar.com/Barranquilla-2032</link>

		<pubDate>Mon, 18 Jul 2022 19:28:51 +0000</pubDate>

		<dc:creator>katelyn amar</dc:creator>

		<guid isPermaLink="true">https://katelynamar.com/Barranquilla-2032</guid>

		<description>Barranquilla 2032 Olympics
	

	Every four years for two weeks, the Olympics brings the world together. In this proposal the 2032 Olympics takes place in Barranquilla, Colombia. Barranquilla’s carnival is the second largest carnival in the world, the first being in Rio de Janerio, Brazil. Carnival is celebrated for 4 days before Ash Wednesday. The tradition reflects the country’s diverse identity and heritage.
The design for the propsal of the the 2032 Olympics brings the bright and lively energy, rhythm, and color of Barranquilla’s Carnival to the Summer Olympics. The logo and design system is inspired by the rich and energetic textiles of Colombia, weaving together the two historic traditions.


&#60;img width="4168" height="1703" width_o="4168" height_o="1703" data-src="https://freight.cargo.site/t/original/i/52044539545616a1ee51be35cf045dc40304701abc375d57f919960c7b8a65f5/olympics_logo_4-02.jpg" data-mid="148454016" border="0"  src="https://freight.cargo.site/w/1000/i/52044539545616a1ee51be35cf045dc40304701abc375d57f919960c7b8a65f5/olympics_logo_4-02.jpg" /&#62;&#60;img width="4167" height="2709" width_o="4167" height_o="2709" data-src="https://freight.cargo.site/t/original/i/d4ec0037831c98e8d4a6a5048b067a6a0a45d3fa3f404a0ee3b1eb7f6a18bd97/olympics_ticket_2-01.jpg" data-mid="148446842" border="0"  src="https://freight.cargo.site/w/1000/i/d4ec0037831c98e8d4a6a5048b067a6a0a45d3fa3f404a0ee3b1eb7f6a18bd97/olympics_ticket_2-01.jpg" /&#62;&#60;img width="3596" height="2402" width_o="3596" height_o="2402" data-src="https://freight.cargo.site/t/original/i/a46fb5cb9831bb8168913e8f334c576fe87d3ffccaeae4730ddd8090fcbd3ba3/olympics_billboard.jpg" data-mid="148453942" border="0"  src="https://freight.cargo.site/w/1000/i/a46fb5cb9831bb8168913e8f334c576fe87d3ffccaeae4730ddd8090fcbd3ba3/olympics_billboard.jpg" /&#62;&#60;img width="3000" height="2000" width_o="3000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/e454e38924f4f4c070831f4194f78f46e8cbd0434c501874dc987c4aacd6c129/OLYMPIC-INSTAGRAM.png" data-mid="148167350" border="0"  src="https://freight.cargo.site/w/1000/i/e454e38924f4f4c070831f4194f78f46e8cbd0434c501874dc987c4aacd6c129/OLYMPIC-INSTAGRAM.png" /&#62;


	&#60;img width="2210" height="1290" width_o="2210" height_o="1290" data-src="https://freight.cargo.site/t/original/i/3c741ce4745611e3e836aef7cd027be3887c8ac917b1bb241e4cad253883b343/Screen-Shot-2022-08-25-at-7.03.24-PM.png" data-mid="151322093" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/3c741ce4745611e3e836aef7cd027be3887c8ac917b1bb241e4cad253883b343/Screen-Shot-2022-08-25-at-7.03.24-PM.png" /&#62;

	&#60;img width="2210" height="1298" width_o="2210" height_o="1298" data-src="https://freight.cargo.site/t/original/i/f4b6dd4bc06b083d8cdc35d75b4ef25cb49e10145ca3019e38093460f61a276d/Screen-Shot-2022-08-25-at-7.02.53-PM.png" data-mid="151322094" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/f4b6dd4bc06b083d8cdc35d75b4ef25cb49e10145ca3019e38093460f61a276d/Screen-Shot-2022-08-25-at-7.02.53-PM.png" /&#62;


</description>
		
	</item>
		
		
	<item>
		<title>Sequence</title>
				
		<link>https://katelynamar.com/Sequence</link>

		<pubDate>Mon, 18 Jul 2022 19:28:53 +0000</pubDate>

		<dc:creator>katelyn amar</dc:creator>

		<guid isPermaLink="true">https://katelynamar.com/Sequence</guid>

		<description>
	Sequence

	Sequence is a two-day conference exploring the art of choreography and typography. Dance notations are symbolic representations of human dance, movement, and form. The sequencing of movement and typography in design are similar in the way choreographers and designers arrange components of dance or type.

Deliverables: Poster Design, Motion Design


&#60;img width="3300" height="2550" width_o="3300" height_o="2550" data-src="https://freight.cargo.site/t/original/i/4453fdba4d328e3d458aef6ae95aae2297a5af693a2429fd72728ac378b03f40/SEQ_POS.png" data-mid="161317966" border="0"  src="https://freight.cargo.site/w/1000/i/4453fdba4d328e3d458aef6ae95aae2297a5af693a2429fd72728ac378b03f40/SEQ_POS.png" /&#62;
&#60;img width="4331" height="4331" width_o="4331" height_o="4331" data-src="https://freight.cargo.site/t/original/i/613280e1470b72f0e55a18e0ab815149d82a03c223f91777efeb2fb496dbb1bb/sequenceshirt_front.jpg" data-mid="161318334" border="0"  src="https://freight.cargo.site/w/1000/i/613280e1470b72f0e55a18e0ab815149d82a03c223f91777efeb2fb496dbb1bb/sequenceshirt_front.jpg" /&#62;
&#60;img width="4000" height="4000" width_o="4000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/833cf3d65b96c827ed5e2c52cbcbbb13ec47804e53fd1a4e8214166ea22ab912/sequencetshirt_back.jpg" data-mid="161319707" border="0"  src="https://freight.cargo.site/w/1000/i/833cf3d65b96c827ed5e2c52cbcbbb13ec47804e53fd1a4e8214166ea22ab912/sequencetshirt_back.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Nine Squares</title>
				
		<link>https://katelynamar.com/Nine-Squares</link>

		<pubDate>Mon, 18 Jul 2022 19:28:53 +0000</pubDate>

		<dc:creator>katelyn amar</dc:creator>

		<guid isPermaLink="true">https://katelynamar.com/Nine-Squares</guid>

		<description>
	
	Nine Squares

	Nine Squares is a group of nine 3-second loop animations, each square represents an action word such as play, tap, repeat, dream, hang, pop, jump, and adjusting. 


Deliverables: Motion Design, Illustration


&#60;img width="1050" height="1050" width_o="1050" height_o="1050" data-src="https://freight.cargo.site/t/original/i/dffc04845bb85e4f760f1341d99b3c5ca02aadb0c4d514f3753d4ae078c74518/square_1.gif" data-mid="153597096" border="0"  src="https://freight.cargo.site/w/1000/i/dffc04845bb85e4f760f1341d99b3c5ca02aadb0c4d514f3753d4ae078c74518/square_1.gif" /&#62;
&#60;img width="1050" height="1050" width_o="1050" height_o="1050" data-src="https://freight.cargo.site/t/original/i/e281da9ec02cd9eb6e7041eaa6b11ac9060632183c4a350b27b1f33a63f76645/Square_2.gif" data-mid="153597154" border="0"  src="https://freight.cargo.site/w/1000/i/e281da9ec02cd9eb6e7041eaa6b11ac9060632183c4a350b27b1f33a63f76645/Square_2.gif" /&#62;
&#60;img width="1050" height="1050" width_o="1050" height_o="1050" data-src="https://freight.cargo.site/t/original/i/9a779d50bcb18ce5f69fed8c821db88ce4dfdef73df1486f1dc9d86dd4a0186d/Square_3.gif" data-mid="153597207" border="0"  src="https://freight.cargo.site/w/1000/i/9a779d50bcb18ce5f69fed8c821db88ce4dfdef73df1486f1dc9d86dd4a0186d/Square_3.gif" /&#62;
&#60;img width="1050" height="1050" width_o="1050" height_o="1050" data-src="https://freight.cargo.site/t/original/i/c77c0c1afdf53968866fdc51e0dc3211cd7858dd223e32eefcc3804e9a0480fb/Square_4.gif" data-mid="153597298" border="0"  src="https://freight.cargo.site/w/1000/i/c77c0c1afdf53968866fdc51e0dc3211cd7858dd223e32eefcc3804e9a0480fb/Square_4.gif" /&#62;
&#60;img width="1050" height="1050" width_o="1050" height_o="1050" data-src="https://freight.cargo.site/t/original/i/b6ac15eded4db96eb43337ca4a92a93a59af5a835ece3d33d0c76c6692df6e42/Square_5-copy-2.gif" data-mid="153598348" border="0"  src="https://freight.cargo.site/w/1000/i/b6ac15eded4db96eb43337ca4a92a93a59af5a835ece3d33d0c76c6692df6e42/Square_5-copy-2.gif" /&#62;
&#60;img width="1050" height="1050" width_o="1050" height_o="1050" data-src="https://freight.cargo.site/t/original/i/ba48c9189a13bf80474bfb257bc850cbd8b57ee528ffc465bcd30179a2146ce2/Square_6-copy.gif" data-mid="153599054" border="0"  src="https://freight.cargo.site/w/1000/i/ba48c9189a13bf80474bfb257bc850cbd8b57ee528ffc465bcd30179a2146ce2/Square_6-copy.gif" /&#62;
&#60;img width="1050" height="1050" width_o="1050" height_o="1050" data-src="https://freight.cargo.site/t/original/i/3b930d9ce4bd591b70610cd2f7e1591490b1b008a99de57531f080e1d2778070/Square_7-copy.gif" data-mid="153599050" border="0"  src="https://freight.cargo.site/w/1000/i/3b930d9ce4bd591b70610cd2f7e1591490b1b008a99de57531f080e1d2778070/Square_7-copy.gif" /&#62;
&#60;img width="1050" height="1050" width_o="1050" height_o="1050" data-src="https://freight.cargo.site/t/original/i/d06da95e660d232e8707ea97c4358c80fc9394255cace54b2facacb78b1c0295/Square_8-copy.gif" data-mid="153599143" border="0"  src="https://freight.cargo.site/w/1000/i/d06da95e660d232e8707ea97c4358c80fc9394255cace54b2facacb78b1c0295/Square_8-copy.gif" /&#62;
&#60;img width="1050" height="1050" width_o="1050" height_o="1050" data-src="https://freight.cargo.site/t/original/i/9c353f3fdedca476bf75995c141de09de9b5dcd470a16d403570eb78886b7931/Square_9-copy.gif" data-mid="153599144" border="0"  src="https://freight.cargo.site/w/1000/i/9c353f3fdedca476bf75995c141de09de9b5dcd470a16d403570eb78886b7931/Square_9-copy.gif" /&#62;


</description>
		
	</item>
		
		
	<item>
		<title>Homepage</title>
				
		<link>https://katelynamar.com/Homepage</link>

		<pubDate>Mon, 18 Jul 2022 19:25:34 +0000</pubDate>

		<dc:creator>katelyn amar</dc:creator>

		<guid isPermaLink="true">https://katelynamar.com/Homepage</guid>

		<description>is a multidisciplinary graphic designer with a strong eye for visual storytelling and a passion for impactful design. Experienced in agency settings and nonprofit collaborations, delivering compelling digital and print assets from concept to execution.
	</description>
		
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